The Challenge

We were briefed to create the name, visual identity and collateral design for the Jamie Cullum + Kids’ Company fundraiser. The brief was to create an identity for the gala dinner, a celebratory event.


The Solution

We pitched the name ‘Heart of Gold’ for the event and created a series of promotional graphic assets from hand rendered pen and ink type and gold foil hearts. This identity was then rolled out onto the programme, invites, tickets, social media assets and video graphics for the event.

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