The Arcangelo Orchestra approached us having seen examples of websites we have created for other music industry organisations. We were asked to work with them on a digital strategy that would aid the attendance of events and increase sales of the CDs.
We undertook a content goal exercise, in which we identified what the organisational and user goals were for the website. By identifying these we could create user journeys that we could test in prototype stage. Once the strategy was set, we then designed the UI. The design was fully responsive, maximising the beautiful imagery captured at the performances.